Wrapper’s Delight. 3 successful Christmas campaigns delivered for 2023

We’re off to a cracker of a start for 2024, with the results coming in from our Christmas fundraising campaigns smashing their targets. 

It was our second year working with Action for Children on the award-winning ‘Secret Santa’ campaign. The income raised for this appeal has blown us away. And there must be something in the air (probably all the months of hard work), as appeals for Evelina London Children’s Charity and Home-Start UK have also delivered outstanding results.

The fundraising landscape at Christmas is tough – and to get cut-through (and donations) appeals need a strong focus. These campaigns place supporters at their heart, with direct asks that work as part of beautiful, integrated appeals.

So, if you’d like an expert take on your 2023 campaign and some thoughts on how to smash your targets for your next one, speak to us.

Our job as a creative strategic fundraising agency is to create high-concept killer campaigns that provoke an emotional reaction. Creative is not only in our name, it’s in our DNA. But it’s not just creative for creativity’s sake. With over 13 years’ fundraising experience (and many more working with commercial clients) we’ve helped raise over £84 million (and counting) for our charity partners. Our work on ground-breaking campaigns means we know what it takes to achieve income growth: creative thinking, brutal number crunching and the courage to do things differently.

To chat more about how we could help you wrap up your next campaign, drop me a line to penny.telford@killercreative.co.uk